Hey, I’m Joe.

I come from a blue collar town where my grandfather laid bricks and my father sold cases of soda to grocery stores. They worked long hours to make ends meet. 
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Me? I was a punk rock kid who couldn’t wait to get out, who toured the country playing drums, designing posters for my band’s shows, selling shirts I printed myself. 

Today I realize what makes me such a unique designer are these values encoded in my DNA: I push up my sleeves and get dirty. I’ll swing a hammer, grab a camera, hand-print posters, learn a programming language in a weekend — whatever it takes not just to get the job done, but to do it right. My rebellious roots give me a different perspective: my approach is nontraditional, never expected and honest. This helps me lead clients to the heart of their own story — ensuring that we put forth work that is honest about who they are and where they’re going.
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In my spare time I’m in the mountains—leading rock climbs and mountaineering trips with the Mazamas, one of the oldest mountaineering organizations in the country. I’m a musician and have toured the country in bands since I was 16 years old. I'm a dog lover, my best friend is a Boston Terrier named Matilda.